Ethena Pay launches beta with up to 6% rewards
Ethena (ENA)
Editor:
Eugene Serbin
bitcoinethereumnews.com reports that Ethena has launched Ethena Pay in beta for 400 early users, offering USDe payments and annual reward rates of up to 6%. The self-custodial mobile app, available on iOS, combines a crypto wallet with bank transfers, fiat on-ramps, and a Visa payment card. Avalanche processes transfers, purchases, and settlement behind the app’s interface, while users can receive funds via assigned International Bank Account Number details.
Transfers between Ethena Pay users carry no fee, and bank transfers in U.S. dollars, euros, and British pounds are also free. The beta is available across 49 countries in Latin America, the Caribbean, Asia, the Middle East, Africa, and Oceania. Standard users can receive a total annual rate of up to 5% on eligible balances capped at $5,000.
Pro users can receive up to 6% on a maximum eligible balance of $15,000, while the VIP tier applies the same 6% rate to as much as $50,000. The Daily Boost adjusts to maintain the tier rate, calculated from a user’s time-weighted average daily balance. Qualifying purchases earn cashback in AVAX, with rates ranging from 4% to 5% depending on the user tier. Ethena Pay Ltd. states it does not operate as a bank, and the Visa Spend Card is issued by Third National.
How the market reacted
Whalio's own Binance spot order flow for ENA, measured when this story was written up on 1 September 2026. Not the outlet's figures.
ENA is trading at $0.1495 with a 1-hour buy ratio of 41.2% and a 4-hour buy ratio of 51.0%, indicating a shift toward buying pressure in the short term compared to the 24-hour buy ratio of 45.8%. The 1-hour volume delta is -$393,200, showing immediate selling pressure, while the 4-hour volume delta is +$344,133, suggesting that buying has outweighed selling over the last four hours. The 24-hour volume delta is -$2,081,470, meaning that over the last day, sellers have dominated the flow. The Cumulative Volume Delta (CVD) at 24-hour close is +$939,478, indicating that despite the recent negative delta, net buying has been positive over the full day. Spot volume for the 24-hour period is $24,778,089 across 151,772 trades. Net buying occurred for 9 of the 24 hours, showing intermittent buying interest throughout the day.
The latest daily buy ratio of 48.8% sits at the 47th percentile of the last 281 days, against a median of 49.0% - ordinary for this coin.
Twenty-four hours later
What ENA did over the 22 hours after the story broke. The market moves for its own reasons; this is what happened, not what the story caused.
Was that an ordinary day?
The same Binance spot measurements for ENA, averaged over the days leading up to the story.
The 24-hour buy ratio of 45.8% is slightly below the 7-day average of 48.6%, showing a marginal decrease in buying intensity. Volume today is 0.38x the average, indicating significantly lower trading activity compared to the preceding week. Over the past 8 days, the price has changed by -2.1%, and the total volume delta is -$3,784,526. Net buying occurred for only 2 of the 7 days in the preceding week, highlighting a generally bearish trend. This day shows lower volume than average but a slightly improved buy ratio compared to the weekly norm, though still below the 7-day average.